THOUGHTS

SWOT – On why Circular is the only choice

Most of you know we are in need of different business models which will help accelerate the transition and make circularity as the new normal. So I thought why not see if I can use the famous SWOT analyse to provide some clarity in our dialog. What I have done is to categorise the general weaknesses and threats within the linear economy with the strengths and opportunities circular economy can provide.

Fair Production should be the standard not Fair Trade

 The invention of Fair Trade, a concept where consumers and traders pay higher prices of the products as premium on top of the global economic market system, is in its intention an inspiring concept. A higher price so that the farmer can pay better wages to its employee and can have better living standard compared …

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